ROI calculator
What is a meeting worth
to your business?
Move the sliders. Everything updates live: pipeline, closed revenue over twelve months, revenue per meeting, and what the same volume costs with an in-house team. Share the link and the numbers travel with it.
Closed revenue · first 12 months
$0
Meetings start month 1. Deals close after your sales cycle.
Revenue per meeting booked
$0
At steady state, every meeting on the calendar is worth this.
Cumulative closed revenue by month
Steady state $0 / month
0
Meetings held / mo
0
Opportunities / mo
0
Pipeline created / mo
0
Deals won / mo
What you can afford per meeting
Pick the return you want on outbound spend. This is the most a booked meeting can cost you and still hit it.
$0
per booked meeting · $0 per month at your volume
The same meetings with in-house SDRs
Your assumptions, your cost. Fully loaded salary includes tools, data and management overhead.
0
SDRs to hire
$0
Team cost per year
$0
Cost per meeting
See what this volume looks like on your market.
A 30-minute walkthrough with the team that has booked 100,000+ meetings. Your numbers come with you.
How this is calculated Show the math
Meetings held = booked × show rate. Opportunities = held × meeting-to-opportunity. Deals won = opportunities × win rate. Pipeline created = opportunities × contract value. Steady-state revenue = deals won × contract value.
First-12-month revenue counts meetings from month one and recognises each cohort's revenue after your sales cycle, so a 3-month cycle means 9 closing months in year one. Revenue per meeting is steady-state revenue divided by meetings booked. Affordable cost per meeting is revenue per meeting divided by your target return.
In-house cost uses your loaded SDR cost and meetings per SDR, rounded up to whole hires. It does not include the 3 to 6 month ramp a new SDR typically needs, so it is generous to the in-house option.