What Is Outsourced GTM Infrastructure?
Companies waste years hiring, training, and firing BDRs. Outsourced GTM infrastructure is the alternative: a full outbound stack you plug in and turn on.
Outsourced GTM infrastructure means you hand the go-to-market engine to a partner who builds it, runs it, and optimizes it. LinkedIn outreach, email prospecting, calendar booking, data enrichment. All of it.
What Outsourced GTM Infrastructure Actually Includes
- Outbound prospecting infrastructure — The tools, sequences, and targeting logic that reach decision-makers at scale.
- Data and enrichment layer — Accurate contact data, ICP scoring, intent signals.
- Execution and operations — The people and processes that run the outreach.
- Reporting and iteration — Weekly data on what is working and what changes next.
How Vendisys Delivers It
- LIA — LinkedIn outreach via authenticated avatars.
- EMY — Email prospecting with high deliverability.
- GetKali — Cold calendar invite outreach.
- GetCAM — LinkedIn competitor monitoring.
- Scrubby — Email list validation.
Outsourced GTM vs Hiring BDRs
A fully loaded BDR in a major market costs $80,000 to $120,000 per year. Ramp time to full productivity: 3 to 6 months. Attrition rate: 35% annually on average.
Outsourced GTM infrastructure activates faster, has no ramp period, carries no attrition risk, and scales without adding headcount.